A patient who seeks out your practice is clearly open to your recommendations and values your clinical judgment, but this may not be enough to convince her to sign onto a treatment plan. Absent a clear picture of how your proposed treatment could ultimately make her look, a new patient may be hesitant to commit. This is why before-and-after photography has become a staple in the medical aesthetic and medical spa industries. Additional tools offered by skin imaging systems, including subsurface UV photography and three-dimensional imaging can help reassure and instill realistic expectations in prospective patients.
First it was in, then it was out, then it was back in again. Now, the proposed tax on cosmetic procedures has been removed from the healthcare reform bill currently in the Senate. The so-called "Botax" was pulled by . . .
32nd Annual Oral & Maxillofacial Pathology Review, Hilton at the Walt Disney World Resort, Lake Buena Vista, FL. Contact: Conference Management, 305.663.1628, www.meccinc.com
26th Annual Scientific Meeting of the American Academy of Cosmetic Surgery (AACS), Rosen Shingle Creek Resort, Orlando, FL. Contact: 312.981.6760, www.cosmeticsurgery.org
January 29-31
Expanding Horizons: New Paradigms in Aesthetic Plastic Surgery, The Mirage, Las Vegas. Contact: ASPS/ASAPS, 847.228.9900, www.plasticsurgery.org
February 16-19
Egyptian Society of Plastic & Reconstructive Surgery Annual Meeting, Sharm Alsheikh Resort, Egypt. Contact: Fouad Ghareeb, esprs@yah00.com, www.esprs.com
18th Annual Meeting of the Association of Dermatology Administrators/Managers (ADA-M),
Hyatt Regency Miami, Miami. Contact: 866.480.3573, www.ada-m.org
March 5-9
68th Annual Meeting of the American Academy of Dermatology (AAD), Miami Beach Convention Center, Miami. Contact: 866.503.7546, www.aad.org
Syneron Acquires Primaeva Medical
Following the close of the transaction, Scafuri will remain CEO of the combined company and Gerard E. Puorro will join Syneron’s board of directors. The management team for the combined company will be comprised of executives from each organization.
Syneron Medical has signed a definitive agreement to acquire Primaeva Medical, a Pleasanton, California-based aesthetic technology firm and developer of a minimally invasive radiofrequency device for the treatment of skin wrinkles and laxity. The RF-based system, which has already received FDA approval for wrinkle treatment, employs a micro-needle array housed in an advanced, single-patient use applicator tip to deliver bi-polar fractional radiofrequency energy directly to the reticular dermis.
AAD Reaches Out to Kids
Members of the American Academy of Dermatology (AAD, aad.org) have launched a new website to help kids learn how to care for their skin. Kidsskinhealth.org provides information for children aged 8 to 12 and their parents on caring for their skin, hair and nails. The site features a Kids Portal and a corresponding Grown Ups Portal. The Kids Portal offers an interactive game called “It’s a Skin Cell’s Life” that allows kids to earn points by caring for Sammy or Suzy the Skin Cell. “The Academy is committed to teaching children and their parents about skin, hair and nail care, and an interactive website is the perfect way to do that,” said AAD president David M. Pariser, MD, FAAD.
DUSA Ranked Among Technology Fast 500
DUSA Pharmaceuticals, a specialty pharmaceutical company focused on dermatology and maker of Levulan, has been named to Deloitte’s Technology Fast 500 (fast500.com) for the second consecutive year. Technology Fast 500 is a ranking of the fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. “DUSA is pleased to receive this elite recognition from Deloitte for the second year in a row,” said Bob Doman, president/CEO of DUSA. “Despite the current economic environment, clinicians continue to embrace Levulan photodynamic therapy based on its clinical efficacy and patient satisfaction in the treatment of actinic keratoses.”
MedEsthetics magazine offers business advice for medical aesthetic practitioners. We help medical professionals who offer minimally and noninvasive cosmetic procedures run their practices more profitably, responsibly and efficiently. In addition to bringing you the latest aesthetic industry news and events; and providing effective business building and business management strategies, our bi-monthly publication covers the latest products and protocols in dermal filler and botulinum toxin injectables; laser, light, ultrasound and radiofrequency-based equipment; and physician-dispensed topical skincare.
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